GapMaps partners with Veitch Lister Consulting to bring Zenith vehicle traffic data into GapMaps Live
Brands can view traffic flow estimates on all major metropolitan roads to better inform physical location decisions
GapMaps Adds Visitation Data Into GapMaps Live
Gives brands powerful insights on real-time customer visitation patterns using authorised location data collected from mobile phones
Understanding Store Catchments
What is a store catchment? A store catchment or trade area identifies the geographic area in which a brick-and-mortar store attracts its store’s visitors. A catchment doesn’t just relate to the population living within the catchment but could capture segments of the...
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