GapMaps Demographic Data in USA

GapMaps is a leading supplier of premium demographic datasets with global coverage across Australia, India, South East Asia, Saudi Arabia and North America.

We partner with Applied Geographic Solutions (AGS) to provide the most comprehensive range of demographic datasets in the United States including over 40,000 variables across topics including estimates and projections on population, demographics, neighbourhood segmentation, consumer spending, crime index and environmental risk available at census block level.

Understand who lives in a trade area, where they work and their spending potential so you can make more informed location planning decisions and run targeted marketing campaigns globally.

Globally consistent demographic datasets

Access to accurate, high quality demographic datasets has historically been challenging for brands looking to make location decisions. GapMaps provides globally consistent demographic data at small area grid levels so you can assess the potential of a market, not only in the major cities, but in local suburbs and regions (see table below for full list of metrics available in each country).

Some of our popular demographic datasets in the United States include:

Crime Risk

Understand detailed crime risk indexes and projections for any location across the United States at the block or census block level. Crime Risk is the culmination of a rigorous analysis spanning seven years of FBI crime statistics and detailed modelling to understand the relationship between crime and demographics.

Daytime & Non-Resident Population

Understand how many people work and travel within a local trade area and the number of business establishments across a database of nearly ten million businesses and 130 million employees available at block group level.