Indonesia- GapMaps Live Data Update

Sep 2025
GapMaps Live now includes 2024 updates for Indonesia, covering population, consuming class, retail spending, gender and age.

By combining demographic and economic data with Point of Interest insights across hundreds of retail brands, GapMaps gives you the tools to define catchments, analyse locations nationwide and plan your network expansion with confidence.

Indonesia’s economy continues to outpace many peers, with GDP growing by 5.0% in the past year. Over the same period, poverty has fallen sharply from 25.7% a decade ago to 5.4% today (World Bank, 2024), creating millions of new consumers and driving fresh demand.

 

A key lens is the Consuming Class, defined as people with spending power beyond their basic needs. Within this group, the Premium Consuming Class are those who regularly purchase discretionary goods and services and shop at more premium retailers.

GapMaps Live brings this to life, allowing you to map, measure and act on the distribution of the Consuming Class and Premium Consuming Class. With data available down to 150m grids in major cities and 1km grids in non-urban areas, you can pinpoint where demand is strongest and make informed decisions about where to grow your network.

For a deeper dive into Indonesia’s changing retail landscape, get in touch at info@gapmaps.com

Posted by GapMaps